To create a successful kickstarter campaign the vital point is to have a clear goal and a planned time to achieve it. Once you have set the goal bring it to the kickstarter campaign. Select the right title and upload a nice pre-launch video. Videos can be more effective and alluring to the backers. Be in constant contact with your backers and offer great rewards. Right Promotion of the campaign is the ultimate key to creating a successful kickstarter campaign. Campaign on kickstarter runs everywhere between one to sixty days. Before the campaign goes live it will have to go through Kickstarter’s review process to ensure the platform’s guidelines. A creator can decide the timeline, although the recommended timeline is of thirty days. Creators use attractive rewards to thank the backers and increase the reach of potential backers. 

Steps to create a campaign 

Follow these simple steps to create the future of your dreams. 

Step 1: Create an account by hitting “Start a Project”. 

Step 2: Choose the right category and title for your project.

Step 3: Add all the project details, including photos, videos, and a great description of the idea. 

Step 4: Setup the funding goal. 

Step 5: Set up a project deadline.

Step 6: Setting up rewards for backers. 

Step 7: Build your brand by adding your details, including a photo, your name and bio, and social media page connections. 

Step 8: Submit your bank account details, to collect the donations. 

 Next is working on promotion. Keep updating your backers and reach out to new ones. Promoting on social media platforms like Facebook, Twitter, and Instagram. Get in contact with people around you, like the neighbors, relatives, friends, etc, promote the idea even before launching the campaign it will benefit, they will get a smell of your work beforehand and will start thinking about it in advance. 

7 internal tips to make a successful kickstarter campaign: 

Follow these internal tips to jump-start your journey. 

 Research: Well apt research is a must. The creator must research the goal, which includes- how effective the product will be, how is it going to be beneficial in long term, and searching for the target audience.

 The backers are attracted more towards a ‘practical and more realistic goal’. Analyzing the goal is the major step, set an achievable goal. Define your project properly. Upload your project details, it is a one-shot opportunity where you have to hit that six. 

 Using video: Make a video description of your idea and upload it on the campaign page. The potential backers will be more interested in knowing about your project through a video rather than a long written description. 

 Timeline: Decide your timeline of the goal. It includes, how long the campaign will run, how long it will take to deliver the finished product and the estimated date for your backers’ rewards. The highest success rate has a timeline of 30 days or less.

 Defining the funding goal: Kickstarter uses an all-or-nothing funding model. That means you will not get any funds if your project doesn’t reach the financial goal in a specified timeline. Set a goal for a minimum amount that is needed for the production.

 Backer rewards: Rewards must be related to your project. Make a wide range of rewards for different backers depending upon their pledge. Make sure the rewards aren’t out of your cost. 

 Promotion: Very crucial key in your campaigning, make sure to promote your project through all social media platforms. Make an impressive product launch video. 

 Post kickstarter campaign: 

Plan a post Kickstarter campaign, always assume that the goal is already achieved, and plan for the next move. Make sure to have a proper account of your backers’ rewards and all the costs in the project. Be vocal about how are you going to work with your backers after achieving the goal.

Last words

Creating a successful kickstarter campaign is a piece of cake if one follows the right guidelines discussed above. Research right, have confidence, and trust the process to achieve your desired goal. 

Q1} Does kickstarter charge money? 

Kickstarter charges a fee only if your project is successfully funded. It is 5%, and payment processing fees are between 3% and 5%. 

Q2} Can you extend a kickstarter campaign? 

A seven-day extension can be allowed for any creator with a campaign live. 

Q3} Can you edit kickstarter after launch?

No, Kickstarter does not allow any changes or edits.